When Security Collides with Customer Impatience
Online customers don't take long to get fidgety. They want their transactions to happen – and they want them to happen now. The more clicks they needto make, the more…
Navigating the Perils of Online Dating: The Urgent Call for Trust and Safety
In the rapidly evolving landscape of modern romance, online dating apps have become a ubiquitous avenue for people seeking love and companionship. With millions of users on platforms like Tinder, Bumble, okCupid, and…
Keep online customers happy without jeopardizing security
Recently Trua CEO Raj Ananthanpillai wrote a piece for betanews.com about online security and how it can often clash with what customers consider to be a quick and easy user…
Too Big to Succeed: The CFPB’s Doomed Quest to Help Americans
The Consumer Financial Protection Bureau (CFPB) fights for Americans with one or two hands tied behind its back. Data is a powerful new currency that, on an individual basis, can…
Who Are You Swiping Right On? Trust and Safety in the World of Dating Apps
How many of your friends met their partners online? The quest for love and companionship has undergone a significant transformation in the digital age. Dating apps emerged as the go-to…
What FICO won’t tell you
The ubiquity of FICO is its greatest strength. We see advertisements talk about raising FICO scores by nine points or we are asked for our score when we take out…
What You Should Know About New-Job Background Checks
You will likely be subject to one, and laws govern what employers can and cannot do. The job interview went well, so it wasn’t that much of a surprise when…
Doing Battle With Identity Thieves
Recently Trua founder & CEO Raj Ananthanpillai did a guest editorial for American security today, where he talked about doing battle with identity thieves. Doing battle with Identity Thieves When HCA…
May I have your SSN? Too many of us are saying ‘yes’
Identity thieves are on the prowl, and one of the main treasures they seek is Social Security numbers. Data breaches in financial services firms that leave Social Security numbers and other personally…
License to Verify: Smoother Journey for Online Verification to Increase Customers
When it comes to online identity verification, our compliance borders on psychosis. We put up with needless prodding and submit our sensitive personal identifiable information (PII) each and every time…